Interesting Word List

Like every copywriter and most bloggers, I love words. Well, some words – most words really, bar a few that for some reason really annoy me when I see them written anywhere. Here’s the thing about words though – some words get a point across better than other, sometimes simpler words. And yet, in other [...]

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Freelance Copywriter News: October

Well, October is here and the Christmas adverts have begun… Hard to believe that September is over already – in fact I still can’t quite grasp that June has come and gone, it’s crazy. This month marks the fourth month of my solo career, and so far so good! It’s been pretty intense the last [...]

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Why Hire A Copywriter?

Ever wondered why you should hire a copywriter to help you with your website, brochure or press release – and not just do it yourself? DIY copywriting can seem like a much cheaper, easier and quicker solution, and many businesses prefer to do it themselves rather than hire an ‘expert’ to do the work for [...]

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Copywriting Jargon 101

Copywriting jargon can be a bit confusing if you’re not in the industry – but once you know your terms, it makes a lot more sense, and you’ll soon be able to nod wisely when your copywriter throws around words like ‘muti’, ‘digg’ and ‘ROI’. Here are a few commonly used copywriting terms to get [...]

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5 Things You Should Know About SEO

SEO, also known as Search Engine Optimisation is one of the most essential parts of any online marketing campaign and can significantly increase your website traffic, leads and sales. Implemented properly, SEO is a power tool of note and could ensure that your site is featured high in search engines like Google or Yahoo. If [...]

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