In terms of reach, effective communications and customer acquisition, email marketing has an enormous potential to reach thousands of readers all in one fell swoop. High quality opt-in newsletters and mailshots offer a great way to reach out to your customers and potential customers when you need to tell them about a promotion, special offer, new product or just to keep them up to date on what is happening.
You may have the fancy tools to get your email communication out there, but do you know how to word your emails to ensure that they get read rather than sent straight to spam? Email marketing is one of the best instances where persuasive copy works well, from catch subject lines to powerful calls to action. Plus, if you are using trackable links in your emails (and I hope that you are for your sake!), you will be able to see what works, and what falls a little shy of the mark, ensuring consistent leaps and bounds in the overall quality of your email strategies.
What Roxb Copywriting can do for your e-marketing needs:
* Assist with newsletter compilation, writing or editing
* Create persuasive mailshots or HTML mail blasts
* Work with you to create powerful email campaigns
All you need on your side is a newsletter management tool and a good idea of what you want to say. Newsletter services vary, and are available on 6 month contract basis as well as once-off basis. Newsletter drafts will be created in Word or pdf, while mailshot blasts are generally created in text format. Images, layout, basic structure and research is all included. Rates vary depending on the size of the newsletter, and quotes are available on request.
