Tag Archives: content

Choosing a Freelance Copywriter

Choosing a freelance copywriter can seem daunting for those outsourcing for the first time. Whether you need someone to help you create content for a website, or someone to proof an urgent document – handing over the responsibility of a project is never easy the first time. To ensure that the final result meets your [...]

Marketing Gone Wrong

As a copywriter and editor I can’t help noticing when things go wrong on the marketing side of things. Over-zealous SEO copy, off-the-mark viral adverts and pushy social networking are just some of the things that make me wonder what on earth people are trying to say with their marketing campaigns. Here are some classic [...]


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