Why Hire a Remote Content Writer?
In this article:
- Remote content writers offer many benefits, from cost savings to expanding your talent pool
- Working with a remote content writer is easy, thanks to the range of tools available
- To find a talented writer, look on LinkedIn, social media, Google and other platforms
- Always focus on quality over low costs to make sure that you get the most value
- Make sure you meet potential writers via video call before you make a decision
After lockdown changed the way we work, many businesses have continued to see the benefit of working with a remote content writer. The remote model has evolved greatly over the years. Across multiple industries, businesses are seeing the value in outsourcing work remotely. Unlike in-house writers who need to be based in a single premise, remote writers offer a highly flexible solution.
Whether full-time, part-time or freelance, these writers can easily work from home or anywhere else with a reliable WiFi connection. Work is no longer limited to a single country of origin, either. One of the best things about remote work is that businesses from all over the world can find help with their content, wherever they are based.
What makes a remote content writer a valuable investment for your business? How does remote work affect quality? What else should you know when considering the remote option? Let’s take a closer look to see what you need to know.
Working with a Remote Content Writer
There are a few reasons that you may decide to work with a remote content writer:
- You may be looking for a writer based outside of your country, with currency conversions resulting in reduced costs.
- You may be looking for a local writer to help you with your content without being based in an office.
- You may have a small, fully outsourced team, with writers, website developers and SEO managers all working remotely.
- You might have a limited budget, which means a small office without much physical space.
Whatever reason you decide to go with the remote option, this model offers numerous benefits.
Outsourced writers save you costs
In-house teams can be costly, especially if you are a small business. Renting office space and spending money on electricity, internet, heating and cooling, equipment, and other resources affect cash flow.
When you outsource someone to work remotely, neither of you needs a physical office.
All you need is a reliable internet connection and somewhere to work. This could be a home office, co-working space or anywhere else. Saved costs mean that you can put more money back into growing your business.
Outsourcing expands the talent pool
This means that you have more access to talented, experienced writers across the globe. While there are many excellent writers in every country, having a bigger selection of remote copywriters offers more chances to find the perfect fit for your specific needs. You might find that writers in some countries have more expertise in certain types of content.
For example, you may find a larger number of ecommerce writers in one country and a wider choice of blog writers in another country. Having the opportunity to shop around will help you find the ideal person for the job.
Working with a remote content writer is easy
Thanks to the wide range of tools on the cloud, it’s easy to keep track of all tasks and deadlines. Writers can work alongside other members of the team, ensuring that everyone stays on track.
- Slack, Trello, Asana and other project management tools keep everyone in the loop at all times, whatever the project.
- MS Teams, Zoom, Google Meet and other online call platforms make it easier to catch up with writers and have client calls as needed.
- Time tracking tools allow writers to log their hours for easier billing and time management.
- Google Suite allows content to be created, viewed and edited in real-time, for easy collaboration on projects.
All of these tools make it easy to work with a remote content writer. You get to set clear deliverables, and together, you and your chosen writer can work out the best plan of action.
Note: most writers will not be at your beck and call 24/7; however, unless the work specifies that they need to be present from 9-5.
Remote work is flexible, and many writers will work around hours that suit their schedules. If you’re hiring a writer in a different time zone, you can work out realistic time frames for meetings or other work. If they’re working full-time, the main thing is that they are working 8 hours a day or 40 hours a week. Speak to potential writers to work out a schedule that benefits everyone.
Choosing a Remote Writer in 2025
Choosing a remote content writer isn’t as challenging as it may seem. When you know where to look for writers and what to look for when making your decision, it is even easier to find the right person. Here are a few ways to find writers:
Best for: finding writers with clear evidence of skills and experience
There is no limit on location. You are able to see the experience and skills of candidates without having to search. You can put up job listings that make it clear that the position is remote. You can also browse profiles on LinkedIn to find writers who are actively looking for work. Get in touch and see if they are a good fit.
Best for: finding writer websites to view their work online
The old-school Google search approach will always be a winner. You can do a few different searches, based on remote or even freelance writers in your country or other countries. See what comes up, look for websites and get in touch with any writers who may have the skills or experience you need for the job.
Social
Best for: finding writers with a focus on social media
You can try social media channels, too. Pinterest, Facebook, X, TikTok and Instagram are all places you may find writers. Many writers use social media to share insights and tips, giving you a sneak peek of who they are and what they offer. One thing to note here is that there are, sadly, many influencers who have decided to become professional writers without having much experience. If you want a social media writer, this will be perfect. If you want someone with extensive experience in blogging, website content and ecommerce content, you will want someone who does more than Instagram posts.
Upwork
Best for: a huge pool of writers available for various projects
Upwork is another option to find remote content writers from all over the globe. You’ll find a variety of writers there, across many sectors. The problem with any job marketplace is that there is very little consistency. You are choosing from a huge pool of freelancers. Some may be good; others not so much. The gig economy as a whole makes it harder to find remote writers who can become part of your team. Building relationships is essential. Don’t make the mistake of choosing based on rates alone. Just because a writer is offering their services at an extremely low rate, it doesn’t make it worthwhile. Always check their work samples to get an idea of their writing style and quality.
Fiverr
Best for: cheap writers offering services for various tasks
Fiverr is one of the most popular gig-based job platforms in the world. The upside of this is that it’s very easy to find remote copywriters. If you’re looking for someone to help with a quick project, this can be a good place to look. On the downside, like Upwork, it may not be the best place to find high-quality writers. You may end up with unreliable, inexperienced writers who offer the cheapest rates to get any type of work. Fiverr doesn’t vet its sellers, either. This means that anyone can set up a profile. Always vet writers hired through this platform carefully. Once again, focus on quality rather than getting the cheapest writer.
What else should you know?
Now that you have a better idea of why remote writers are a good choice and how to find the best writer, what else do you need to know? For starters, having clear but reasonable expectations is a must. Here are some things to consider:
Consider payment options
If you have a budget, use your chosen currency rather than trying to get the cheapest rates when working with a writer in another country. When getting payments from international clients, many writers need to use PayPal, Stripe or other platforms that charge interest. Even bank transfers can cost writers money. You will still save a great deal, thanks to fluctuating exchange rates outside of the US, UK and Europe.
Note: make this one of the first questions you ask potential writers, to make sure that it’s easy for you to pay (and writers to be paid).
Work around time zones
It’s also important to understand time zones and find ways to work around these instead of expecting your writer to be on the clock at midnight. Charging for work done rather than hours at the computer can be a good compromise.
Note: be clear about expectations so that writers can work around time zones if needed.
Speak to writers directly
Speak to writers who look like a good fit. Get to know them, ask questions, find out how they work and get any other useful information. You can then tell them more about your business, what you need and how you work. This goes a long way in preventing miscommunication issues down the line. It also helps to build relationships (always important).
Note: you can have a video meet or even an email – the main thing is to see whether they seem like a good fit for your business.
Full-time vs part-time vs freelance
Be aware that not all remote writers are looking for full-time positions. Some might be looking for full-time jobs, of course. Others may be looking for part-time or contract work. Many writers want stability, but still have to juggle work and other commitments. This is why chatting with writers is essential. It makes sure that everyone is on the same page.
If you’d like to find out what I offer as a remote content writer, get in touch and let’s chat about your content needs.
This article was originally published in January 2023 and updated in July 2025.
