When most people think of creative writing, they think of freestyle essays, poetry, and fiction. Although all of these are certainly good examples of creative prose, they aren't the only ways that you can use words to tell stories and trigg[...]
the category
Copywriting
Whether you have recently launched a small online store or you are a large etailer with thousands of categories, ecommerce content is something that no online shop can afford to do without. In a nutshell, this type of content is designed es[...]
One of the main reasons many people end up doing their own content is that they cannot find a freelance content writer that truly seems to 'get' them and their business. Finding a good freelance blogger or writer is not unlike finding a goo[...]
If you have ever wondered how you can stand out even in the most crowded niche, starting with a brand narrative can make all the difference. Every single brand has a story to tell. Big brands have learned how to use their story to create a[...]
Keen to take your writing skills up a notch? Trying to take your prose from okay to extraordinary? Even experienced freelance copywriters can strive for continuous improvement. In fact, sometimes those who have been writing a while are more[...]
Wondering how freelance writing compares to blogging? I get a lot of emails from people asking me for advice on freelance copywriting. Some have hugely successful blogs and want to break into the copywriting industry from the success of th[...]
As Google and other Search Engines start to include content as a major ranking factor, there are still many myths and misconceptions on what online copywriting is all about. When people ask me what I do, and I tell them I am a web copywrite[...]
Choosing a freelance copywriter can seem daunting for those outsourcing for the first time. Whether you need someone to help you create content for a website or someone to proof an urgent document - handing over the responsibility of a proj[...]
So you've written a few pages for your website, proposal, book or other documentation, and you think it's pretty good. How do you ensure that it is error-free and grammar perfect? You consult an experienced proofreader or editor, or a copyw[...]